“Excellent! It's fantastic because it got a verbal mention, it got a logo and they're excited about the car. The fact that the kids are just ogling over the car, you can't script that any better.”
“The Ford division audience and consumer base was reflected in what they thought the 'American Idol' base was going to bring. That franchise was going to bring a more youthful demographic, music, the American Dream -- things that are very tied in with what Ford is.”