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“While it may be true that the best advertising is word-of-mouth, never lose sight of the fact it also can be the worst advertising.”
Jef I. Richards quotes (US advertising professor)
About: Truth quotes, Advertising quotes.
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21-30 Quotations of 51

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“There is more money wasted in advertising by underspending than by overspending. Years ago someone said that underspending in advertising is like buying a ticket halfway to Europe. You've spent your money but you never get there.”
Morris Hite quotes
Similar Quotes. About: Money quotes, Advertising quotes.
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“Plan the sale when you plan the ad.”
Leo Burnett quotes (Pioneer American advertising Executive, 1891-1971)
Similar Quotes. About: Advertising quotes.
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“The work of an advertising agency is warmly and immediately human. It deals with human needs, wants, dreams and hopes. Its 'product' cannot be turned out on an assembly line.”
Leo Burnett quotes (Pioneer American advertising Executive, 1891-1971)
Similar Quotes. About: Team work quotes, Work quotes, Hope quotes, Dreams quotes, Advertising quotes, Mankind quotes, Needs quotes.
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“In day-to-day commerce, television is not so much interested in the business of communications as in the business of delivering audiences to advertisers. People are the merchandise, not the shows. The shows are merely the bait.”

Similar Quotes. About: Business quotes, Communication quotes, Advertising quotes, Television quotes, Media quotes, Audiences quotes, Commerce quotes.
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“I've never found a client's business problem that could be solved solely through advertising.”
Lee Clow quotes
Similar Quotes. About: Solution quotes, Advertising quotes.
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“You can fool all the people all the time if the advertising is right and the budget is big enough.”
Joseph E. Levine quotes
Similar Quotes. About: Advertising quotes, People quotes.
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“It is not necessary to advertise food to hungry people, fuel to cold people, or houses to the homeless.”
John Kenneth Galbraith quotes
Similar Quotes. About: Food quotes, Advertising quotes.
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“Advertising is totally unnecessary. Unless you hope to make money.”
Jef I. Richards quotes (US advertising professor)
Similar Quotes. About: Advertising quotes.
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“A lie gets halfway around the world before the truth has a chance to get its pants on.”
Winston Churchill quotes (British Orator, Author and Prime Minister during World War II. 1874-1965)
Similar Quotes. About: Truth quotes, Chance quotes.
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“If you tell the truth you don't have to remember anything.”
Mark Twain quotes (American Humorist, Writer and Lecturer. 1835-1910)
Similar Quotes. About: Truth quotes.
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