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“Don't bunt. Aim out of the ball park. Aim for the company of immortals.”
David Ogilvy quotes (Scottish born British military intelligence officer and later top advertising executive, 1911-1999)

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“Hire people who are better than you are, then leave them to get on with it. Look for people who will aim for the remarkable, who will not settle for the routine.”
David Ogilvy quotes (Scottish born British military intelligence officer and later top advertising executive, 1911-1999)
Similar Quotes. About: Relationships quotes.
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“In the modern world of business, it is useless to be a creative original thinker unless you can also sell what you create. Management cannot be expected to recognize a good idea unless it is presented to them by a good salesman.”
David Ogilvy quotes (Scottish born British military intelligence officer and later top advertising executive, 1911-1999)
Similar Quotes. About: Business quotes, Management quotes.
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“On the average, five times as many people read the headline as read the body copy. When you have written your headline, you have spent eighty cents out of your dollar.”
David Ogilvy quotes (Scottish born British military intelligence officer and later top advertising executive, 1911-1999)
Similar Quotes. About: Reading quotes.
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“The best ideas come as jokes. Make your thinking as funny as possible.”
David Ogilvy quotes (Scottish born British military intelligence officer and later top advertising executive, 1911-1999)
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“Never write an advertisement which you wouldn't want your family to read. You wouldn't tell lies to your own wife. Don't tell them to mine.”
David Ogilvy quotes (Scottish born British military intelligence officer and later top advertising executive, 1911-1999)
Similar Quotes. About: Advertising quotes.
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“A well-run restaurant is like a winning baseball team. It makes the most of every crew member's talent and takes advantage of every split-second opportunity to speed up service.”
David Ogilvy quotes (Scottish born British military intelligence officer and later top advertising executive, 1911-1999)
Similar Quotes. About: Restaurants quotes.
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“If it doesn't sell, it isn't creative.”
David Ogilvy quotes (Scottish born British military intelligence officer and later top advertising executive, 1911-1999)
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“What you say in advertising is more important than how you say it.”
David Ogilvy quotes (Scottish born British military intelligence officer and later top advertising executive, 1911-1999)
Similar Quotes. About: Advertising quotes.
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“Advertising is only evil when it advertises evil things.”
David Ogilvy quotes (Scottish born British military intelligence officer and later top advertising executive, 1911-1999)
Similar Quotes. About: Advertising quotes.
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“It takes a big idea to attract the attention of consumers and get them to buy your product. Unless your advertising contains a big idea, it will pass like a ship in the night. I doubt if more than one campaign in a hundred contains a big idea.”
David Ogilvy quotes (Scottish born British military intelligence officer and later top advertising executive, 1911-1999)
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